Samantha Torres is the Chief Data Officer of The Gray Dot Company, an SEO and Data Consulting Company. Samantha has more than 10 years of SEO experience optimizing SEO at 90+ B2B and B2C companies. In this guide, Samantha walks through how to leverage AI to improve your SEO and content strategy, and the implications of generative AI tools on SEO.

Dave Boyce is a go-to-market-focused advisor and board member with over 20 years of experience leading SaaS companies. Dave is the author of Product That Sells Itself, the forthcoming book from Stanford Business Press. Previously, Dave was the Chief Strategy Officer at InsideSales.com, CEO of ZenPrint, and the GM Consulting and PLG Practice Lead at Winning by Design. In this guide, Dave walks through the different approaches to building product-led growth and outfitting teams and your product to support self-service sales, renewal, and onboarding.

David Bland is the Founder of Precoil, helping companies find product market fit using lean startup, design thinking, and business model innovation. He’s worked with companies like GE, Toyota, Adobe, HP, Behr and more. David is also the author of “Testing Business Ideas”, an internationally best-selling business book, now in over 20 different languages. In this guide, David walks through how to identify risks in product ideas, derisk through testing, and create a culture of experimentation throughout your company.

Prodify helps teams apply Vision-Led Product Management best practices to accelerate both shareholder value creation and product career development. They have worked with 75 companies over the last 7 years. This guide to strategic product planning provides a framework for creating and monitoring a strategic product plan.

Mikhail Christiansen is the Founder & CEO of Swift Insights, a Business Intelligence Tool Consultancy that has worked with companies like Google, Verizon, and Johnson & Johnson. In this guide, Mikhail walks through popular BI tools, how to evaluate which best fits your organization, implementing a BI tool, and getting more out of your use.

Yegor Denisov-Blanch and Simon Obstbaum are experienced tech operators now conducting research on software engineering productivity at Stanford University by ingesting and analyzing the codebases of real tech companies. In this guide, they walk through findings from their research that can be used to make real-world tech org decisions including work models, org structures, and using outsourced teams.